Byju to replace Oppo on Indian Team jersey as official sponsor
Come September, the Indian cricket team will be sporting a new brand name on their jerseys. Byju’s, the Bangalore-based educational technology and online tutorial firm will replace the Chinese mobile-maker Oppo as the team sponsor.
The Indian team is currently touring the Caribbean and shall engage in three T20I, three ODIs and two Tests against West Indies. This series will be Oppo’s final series as the team sponsor. Byju’s shall takeover the jersey when India hosts South Africa for a series at home. The South African series starts on 15th September.
Oppo had sealed the sponsorship deal in March 2017. Their successful bid was of a whopping amount of 1079 crore INR which was substantially greater than Vivo mobiles whose bid was 768 crore INR. However, the Times of India reports suggest that Oppo has now decided to pull out from the contract because it finds the value at which it acquired the rights in 2017 are “extremely high” and “unsustainable”.
The report further says that BCCI will receive the same amount from Byju’s and will not suffer any losses for the entire duration of the deal which ends on March 31, 2022. Oppo was paying BCCI 4.61 crore INR per bilateral match and 1.56 crore INR for an ICC event match. Before that, STAR India used to pay 1.92 crore INR per bilateral match and 61 lakh INR for an ICC match.
